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Everything email. Resources that will help your campaigns perform better and make you look like a genius.

What’s Ahead for 2016 & Beyond – Q&A with PowerInbox CEO Jeff Kupietzky

For marketers, staying ahead of the trends and evolution in the industry is a primary objective. Keeping a finger on the pulse of what’s happening now—and what’s coming down the pike—is crucial to staying relevant, keeping your audiences engaged and wowing your boss with smart, successful strategies. To help you stay on top of what’s […]

June 8, 2016
  •  By: Renee Chemel

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Use Email to Fill the Revenue Gap Left by Social Storm

It’s no secret that media outlets have been in a constant scramble over the last decade trying to compete with and keep pace with online innovation that seems relentlessly determined to erode their audience and revenue. First, it was the move to online publishing that left outlets working overtime to convince advertisers of the value […]

April 26, 2016  •  By: Jeff Kupietzky

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3 Critical Email Marketing Lessons from the 2016 Election

With all of this year’s showmanship, grandstanding and controversy, it might be hard for some of us to imagine any valuable lessons coming out of the 2016 presidential election. Others may think the entire thing so far has been a demonstration of exactly what NOT to do. But, despite all the arguing, finger-pointing and raucous […]

April 19, 2016  •  By: Renee Chemel

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How to Use Email to Win More Customers

Social and mobile advertising have gotten a lot of attention lately as marketers flock to these new platforms. The problem is, both are very expensive, which makes them inaccessible on smaller budgets, and ultimately they’re controlled by the platforms themselves, not you – the advertiser. Wouldn’t it be great if there were some tried-and-true channel […]

April 6, 2016  •  By: Dileep Thazhmon

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The Missing Link in Your Multichannel Ad Offering

Offering multichannel advertising opportunities is a no-brainer for publishers looking to generate new revenue and give advertisers more bang for their buck. Digital spending has become the clear budget leader, with mobile now consuming as much as half the digital budget. But, ironically, as publishers continue to feel the squeeze of declining print ad revenues, […]

March 17, 2016  •  By: Jeff Kupietzky

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