Cerium Case Study

How PowerInbox Helped Cerium Marketing Start a New Email Venture

Posted: August 4, 2020By: Joanna Wayburn

Cerium Marketing operates a successful email publishing business, sending out newsletters to more than 1 million subscribers twice a day.

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KISS: The Key to a Successful Digital Advertising Strategy

Digital Advertising Strategy Success: 3 Ways KISS is Key

Posted: July 28, 2020By: Renee Chemel

Marketing is a difficult industry. There is no such thing as even footing or status quo. As soon as you’re up-to-date on one technique and you’ve built a successful digital advertising strategy, something shifts and you’re left scrambling to keep up with the Joneses and recalibrate your campaigns.

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The Power Behind PowerInbox: Shai Drori

Posted: July 27, 2020By: Renee Chemel

We’re excited to continue our blog series that showcases the people who power PowerInbox: our employees! Let’s get to know a little more about Shai Drori!

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facebook advertising alternatives

HTH: What are the Best Facebook Advertising Alternatives?

Posted: July 26, 2020By: Renee Chemel

Advertisers are leaving Facebook. So where should they go? We were recently asked what the best Facebook advertising alternatives are, so we thought it would be the perfect topic for this week’s edition of “Hope this Helps“.

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collect and engage subscribers

Interview: Collect and Engage Subscribers with PowerInbox

Posted: July 22, 2020By: Joanna Wayburn

We were honored to have our CEO Jeff Kupietzky be invited to sit down with Website Planet’s Ditsa Keren for an interview about why publishers need to take back ownership of their audiences and how they can increase subscriber engagement from existing email lists.

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monthly snapshot

PowerInbox Monthly Snapshot: July 2020

Posted: July 20, 2020By: Joanna Wayburn

Another month of 2020 has come and gone (good riddance, amiright?) So, here is our Monthly Snapshot of news and general fun stuff that our teams shared with each other internally throughout July. Enjoy!

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IDFA

HTH: What Can I Do About Apple Disabling IDFA?

Posted: July 19, 2020By: Renee Chemel

Apple recently announced that it’s changing the Identifier for Advertisers (IDFA) settings on iOs devices, such as iPhones and iPads. This change will be part of the company’s new mobile operating system, iOS 14, which is expected to launch in September, 2020.

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The Power Behind PowerInbox: Aaron Crocco

Posted: July 15, 2020By: Renee Chemel

In our latest employee feature, get to know PowerInbox’s Senior Quality Assurance Analyst – Aaron Crocco!

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Email: The Tried & True Method for Reaching Your Audience

Posted: July 13, 2020By: Renee Chemel

Email, being one of the oldest forms of communication on the web, has built up a reputation as a slow and often ignored channel among younger demographics (which it is not — if you don’t believe us, read this ebook).

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Monetize Email Newsletters

HTH: What are the Best Ways to Monetize Email Newsletters?

Posted: July 12, 2020By: Renee Chemel

For publishers looking to monetize email newsletters, things don’t always go according to plan. In the online world, rarely does something stir up a private and personal feeling like an email, and it seems many forget its power.

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