PowerInbox recently released a 12-part video series called “Thinking Outside the Inbox“. In this series, we cover some of the most frequently asked questions we get from our publisher and advertiser partners.
Over the years, we have focused our efforts to best understand the issues and opportunities around personalized messaging and specifically, how it can help publishers build stronger, more engaged relationships with their audiences.
In the first episode of the series, our CEO, Jeff Kupietzky, addresses one of the most common questions and concerns we get from publishers when we talk about using email to engage their subscribers: SPAM. Of course, everyone wants to avoid spamming their subscribers, and there’s a very simple way to do that: We say “Take the S out of spam.”
This way, you’ll end up with PAM: Personalized Automated Messages.
At PowerInbox, we’re all about making messaging more relevant, and our customers have proven that when you give subscribers what they want – relevant messages they care about—you can easily maintain an engaging, ongoing relationship with them.
Check out the entire series on YouTube:
To learn more about how to make personalized, automated messaging work for you, contact us at PowerInbox, today!