We co-hosted a webinar with AdMonsters, a leading resource for learning about digital media and advertising technology, to dive into the power of push notifications.
AdMonster’s Editorial Director, Gavin Dunaway, and PowerInbox CEO Jeff Kupietzky were joined by Max Dennis, Director of Audience Development for Assembly, and Chip Schaible, Director of National Account Sales at IQVIA, for an insightful conversation about how their businesses have benefitted from push notifications. The discussion focused on how AI-powered push notifications can help publishers take back ownership of their audiences by enabling them to send automated and highly personalized content across multiple channels.
I don’t want to give any more spoilers — I’ll let you watch the full webinar recording below, so you can learn why you should incorporate automated multichannel messaging into your marketing plan and how to get started with creating a push promotional strategy:
