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Everything email. Resources that will help your campaigns perform better and make you look like a genius.

The Inevitable Convergence of AdTech and MarTech

Advertising and marketing are increasingly becoming part of the same ecosystem, which is why the convergence between AdTech and MarTech is on the horizon. Called “MadTech,” this convergence will blend the anonymous audience acquisition capabilities of AdTech with the relationship-management functionality of MarTech into a melting pot of sorts. The publishers’ aim is therefore simple: […]

April 2, 2018
  •  By: Renee Chemel

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You direct-sold ads in email that easily translates into money. How? Check out AdServer for Email.

Drive revenue in every email you send. Learn how with RevenueStripe.

What’s New (or Not So New) in Email Monetization?

The past few years have been very fruitful for email marketing. Not only is it still the cheapest way to  successfully reach your target audience but it’s also the most effective. Having absolute freedom in creative formats, length and content in general, companies are open to create emails that are more technologically sophisticated, visually rich […]

March 26, 2018  •  By: Renee Chemel

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Let the Ideas Flow in Software Development

Working remotely comes with many challenges. There are issues with collaboration and time management. And of course battling distractions and sometimes even time zone differences. Today there are tons of tools available to help with collaboration – like Google Hangouts, Git, Slack, Jira, etc. However, how do you substitute face-to-face encounters? Having remote teammates makes […]

March 12, 2018  •  By: Andre Dublin

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5 AdTech Trends To Watch

While it’s true that twenty five years ago we may have expected greater technological advances by this year (think flying cars, and robot companions), strides have definitely been made. From Tesla’s self-driving cars, to innovations in social media, to advances to robotics, the needle is being moved forward, just not as quickly as we had […]

March 11, 2018  •  By: Renee Chemel

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Google’s AMP for Email Validates Relevance & Future of Dynamic Email

Despite the drumbeat of some who keep insisting that email is dead or dying, Google has taken a major step to validate its relevance and solidify the future of dynamic, engaging email as a mainstream medium. As an early Valentine’s Day gift to publishers, the company launched its new Gmail Developer Preview of AMP for […]

February 28, 2018  •  By: Jeff Kupietzky

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Get the inside track on the latest AdTech & MarTech news, trends and strategies.

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You direct-sold ads in email that easily translates into money. How? Check out AdServer for Email.

Drive revenue in every email you send. Learn how with RevenueStripe.