The Power Behind PowerInbox: Kevin Dole

Posted: July 6, 2020By: Renee Chemel

Our next employee feature is Kevin Dole, a Publisher Account Manager here at PowerInbox! Kevin has been with us for over a year and focuses on providing publishers with great customer service. He helps them generate more revenue by more effectively leveraging our technology. He was born and raised in New York City and has […]

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Email Monetization Best Practices

The Top 4 Email Monetization Best Practices

Posted: July 6, 2020By: Renee Chemel

The topic of email monetization is a hot one. It seems the age-old question for a myriad of publishers is this: How to make money off subscribers without scaring them away? The attention of your email subscribers is worth to you far more than their current money-making value. In essence, monetizing email lists is much […]

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Email Monetization

A Comprehensive Guide to Email Monetization with Ads

Posted: July 5, 2020By: Renee Chemel

More than half of all adults — 60 percent of them — subscribe to at least one email newsletter. And if the size of the audience isn’t enough to convince you that email marketing is valuable, consider the ROI. Email marketing drives robust return — as much as $38 or more for every dollar you […]

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What Email and Push Notifications Have in Common

Posted: July 1, 2020By: Renee Chemel

As social media platforms monopolize ad budgets and search hogs user data, there remain two channels that are ripe for driving engagement and revenue among audiences: email newsletters and browser-based push notifications. They may seem disconnected, but email and push notifications are alike in providing invaluable opportunities for companies to share their messaging and reach […]

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The Power Behind PowerInbox: Jonathan Stefansky

Posted: June 29, 2020By: Renee Chemel

We’re excited to bring you another installment of our Power Behind PowerInbox series, this time featuring Jonathan Stefansky! Jonathan is the General Manager of our Messaging Service Platform (MSP) business and joined PowerInbox in March of this year! Jonathan is originally from NY and now lives in Bet Shemesh, Israel. He’s worked at both large […]

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CCPA

Your CCPA Questions — Answered

Posted: June 24, 2020By: Jeff Kupietzky

The California Consumer Privacy Act (CCPA) is scheduled to be enforced on July 1, 2020, and it will affect how brands collect consumer data and launch targeted marketing campaigns. Here’s what you need to know. What is the CCPA? The CCPA is an act submitted by the Office of the California Attorney General to the […]

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Email Monetization

The Top 5 Ways to Monetize Email Newsletters

Posted: June 23, 2020By: Renee Chemel

For publishers looking to monetize email newsletters, things don’t always go according to plan. In the online world, rarely does something stir up a private and personal feeling like an email and it seems many forget its power. With just a few changes, you can provide more value to your targeted audience and make money […]

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Personalization Power at Scale

Personalization Power at Scale [Webinar]

Posted: June 23, 2020By: Joanna Wayburn

We co-hosted a webinar with AdMonsters, a leading resource for learning about digital media and advertising technology, to dive into the power of push notifications. AdMonster’s Editorial Director, Gavin Dunaway, and PowerInbox CEO Jeff Kupietzky were joined by Max Dennis, Director of Audience Development for Assembly, and Chip Schaible, Director of National Account Sales at […]

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PowerInbox Weekly Snapshot

PowerInbox Weekly Snapshot: June 22, 2020

Posted: June 22, 2020By: Joanna Wayburn

The past week was packed with entertaining videos, fun facts, and cool DIY projects. Here are our top picks:   Last Thursday, June 18th, we co-hosted a webinar together with AdMonsters to discuss how push notifications have become an exciting new channel for creating highly personalized customer experiences. If you missed the webinar, don’t worry. […]

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PowerInbox Receives 2020 Best of Manhattan Award

Posted: June 7, 2020By: Renee Chemel

We are excited to announce that we’ve been awarded the 2020 Best of Manhattan Award in the Software Companies category! Each year, the Manhattan Award Program identifies companies who they believe have achieved marketing success in their local community and business category, and who have provided exceptional service to both their customers and the greater […]

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