Subscribers are the most valuable currency publishers have right now. Many people have been asking us for our advice on how to get more subscribers, so in this week’s edition of “Hope This Helps“, this is the topic we will address.Read more
Marketing is a difficult industry. There is no such thing as even footing or status quo. As soon as you’re up-to-date on one technique and you’ve built a successful digital advertising strategy, something shifts and you’re left scrambling to keep up with the Joneses and recalibrate your campaigns.Read more
For publishers looking to monetize email newsletters, things don’t always go according to plan. In the online world, rarely does something stir up a private and personal feeling like an email and it seems many forget its power.Read more
More than half of all adults — 60 percent of them — subscribe to at least one email newsletter. And if the size of the audience isn’t enough to convince you that email marketing is valuable, consider the ROI.Read more
Over half of the world population — roughly 4 billion people — use email. And they don’t use it lightly. According to Adobe, the average consumer spends three hours each day checking their work email and two hours each day checking their personal email, meaning email takes a five-hour chunk of their daily attention.Read more
One of the true superpowers of the internet is the ability to get highly-accurate behavioral data on your customers as they browse the web.Read more
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