The travel industry is the second-fastest growing sector in the world, and global online travel market is predicted to reach almost $818 billion by 2020. But with this growth and opportunity comes increased competition from publications fighting for travelers’ attention (and precious dollars). While travel publishers are already operating on thin margins to keep prices […]
August 13, 2019
• By: Renee Chemel
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Push notifications can be an effective way to bolster product awareness or seal the deal on a sale, signup or upgrade. But you have to know how to put this technology to work without annoying your target audience. Here are five best practices you can leverage to create more effective advertising via push notifications. 1. […]
August 8, 2019 • By: Renee Chemel
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Greetings Inboxers! This month, we’re taking a slightly different look at the digital marketing industry with a focus on social media. While our first love will always be email, any great digital campaign must include a healthy dose of social in order to achieve the integrated, cross-channel reach that drives great results. As senior specialist […]
July 29, 2019 • By: Renee Chemel
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It’s 2.5 hours of food, fun and serious networking when PowerInbox sponsors an AdMonsters Meetup on the theme of AdServer for Email on July 17. Jeff Kupietzky, CEO of PowerInbox, will give an overview of PowerInbox and AdServer for Email before turning it over to a panel of experts. With Leora Schacter – VP Digital […]
July 12, 2019 • By: Renee Chemel
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Jeff Kupietzky, CEO of PowerInbox, recently spoke at MediaPost’s Publishing Insider Summit, where PowerInbox sponsored a lunch. Jeff spoke about the growing challenge digital publishers face in overcoming issues of audience distrust and how email plays a role in providing long-term solutions. You can view Jeff’s presentation, and we’ve also highlighted some of the important […]
July 3, 2019 • By: Renee Chemel
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