The term “fake news” seems to be everywhere these days. It’s popularity skyrocketed in the past couple of years, especially since the current US administration and its outspoken president stepped in. But before we delve deeper into the issue, let’s get one thing straight: Fake news is not new and it’s not going away. The […]
October 18, 2018
• By: Renee Chemel
You direct-sold ads in email that easily translates into money. How? Check out AdServer for Email.
Drive revenue in every email you send. Learn how with RevenueStripe.
How people react to a certain color on your ad, website or landing page has a direct effect on your conversions. Will they click the button on your call-to-action? Will they read your pop-up graphic? Will they notice your email subscription box? Did you know that your conversion rate can increase without changing anything about […]
September 20, 2018 • By: Renee Chemel
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Conferences may seem a dime a dozen today, and if you are an individual in the AdTech industry, you are inundated with a multitude of events that can pretty much make your head spin. Attending them all is not an option and not attending some can be detrimental to the future and health of your […]
September 10, 2018 • By: Rose Kahn
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You’re a publisher and want to monetize email newsletter. You’ve taken the first step – initiative and now you ready to get down to the nitty-gritty of it all. Yet, time is short and extremely valuable. The pressure to make the best of what you have got in terms of revenue can be an insurmountable […]
September 6, 2018 • By: Renee Chemel
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By now it’s well-established that email monetization works to drive audience engagement and revenue for publishers. And, maybe you’ve already got a killer email program going, but you’re looking to take it up a notch to push profits even further. The Power of Push Browser-based desktop and mobile push notifications are already helping publishers create […]
September 3, 2018 • By: Renee Chemel
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