powerblog

Everything email. Resources that will help your campaigns perform better and make you look like a genius.

How Brands Can Use the Power of Color Psychology in Their Marketing

How people react to a certain color on your ad, website or landing page has a direct effect on your conversions. Will they click the button on your call-to-action? Will they read your pop-up graphic? Will they notice your email subscription box? Did you know that your conversion rate can increase without changing anything about […]

September 20, 2018
  •  By: john

Read more

Subscribe

Get the inside track on the latest AdTech & MarTech news, trends and strategies.

Blog Form

You direct-sold ads in email that easily translates into money. How? Check out AdServer for Email.

Drive revenue in every email you send. Learn how with RevenueStripe.

Top Not-to-be-missed AdTech Events for the Second Half of 2018

Conferences may seem a dime a dozen today, and if you are an individual in the AdTech industry, you are inundated with a multitude of events that can pretty much make your head spin. Attending them all is not an option and not attending some can be detrimental to the future and health of your […]

September 10, 2018  •  By: Rose Kahn

Read more

How to monetize your email newsletter using PowerInbox

You’re a publisher and want to monetize email newsletter. You’ve taken the first step – initiative and now you ready to get down to the nitty-gritty of it all. Yet, time is short and extremely valuable. The pressure to make the best of what you have got in terms of revenue can be an insurmountable […]

September 6, 2018  •  By: Renee Chemel

Read more

Push for Profits: Add Push Notification Monetization to Drive New Traffic & Revenue

By now it’s well-established that email monetization works to drive audience engagement and revenue for publishers. And, maybe you’ve already got a killer email program going, but you’re looking to take it up a notch to push profits even further. The Power of Push Browser-based desktop and mobile push notifications are already helping publishers create […]

September 3, 2018  •  By: Renee Chemel

Read more

How to Increase Email Engagement with PowerInbox

Ah, the ever-eluding email engagement. For every publisher out there, it’s getting more demanding every day to stand out from the heaps of content (whether it’s editorial or promotional) their audiences set their eyes on. The struggle is real even if the solution is fairly obvious: engage target audiences with relevant and personalized content and […]

August 30, 2018  •  By: Renee Chemel

Read more

Subscribe

Get the inside track on the latest AdTech & MarTech news, trends and strategies.

Blog Form

You direct-sold ads in email that easily translates into money. How? Check out AdServer for Email.

Drive revenue in every email you send. Learn how with RevenueStripe.